"The premier selling manual. Free of gimmicks and fluff, The Selling Machine will give beginning salespeople or journeymen an edge over the competition with ground-breaking and practical advice. Learn all the secrets and techniques the best salespeople use. Become the top gun in any industry!”
— The New York Times Book Review
Produce Repeatable Results
Imagine walking into a sales call knowing that you’ve already closed the deal. That’s the advantage PWC Sales can provide for your sales needs. Just as windmills represent an efficient, enduring system for producing repeatable results, we’ll show you how to effectively and consistently close new business over and over again – to become a selling machine.
We base our philosophy for all services on six phases of selling used not only in coaching and training, but outlined chapter by chapter in our book ‘The Selling Machine’. The six phases of selling are:
- Planning — the focus is on goals, message and lead sources
- Prospecting — involves research and warm contact to eliminate cold calling
- Qualifying — this is where questions are asked and the flow established for the first major interaction between buyer and seller
- Proving — the focus here is on economic return and a proof matrix to validate the buying decision
- Proposing — this is where we stress strategy and components for a winning proposal
- Closing — the all important area for negotiating techniques and getting a ‘yes’ to your proposal
Within each of these phases are three key actions that a salesperson takes to transform a prospect into a customer. A salesperson who follows these action steps will become a closing machine.
ETV Podcast Interview
For “The Selling Machine” Interview on ETV Podcast, Click Here